Social media has become an essential tool for businesses of all sizes. It provides a platform to reach potential customers, build relationships with existing customers, and create a brand identity. As businesses continue to embrace the power of social media, it is becoming increasingly important to understand how to use it effectively to maximize its potential. One of the most important aspects of using social media for business is to create a strong presence. […]
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Since the beginning of time, myths have shaped our worldviews and the ways in which we do business. Myths have been used for these purposes from the time of the ancient Greeks all the way up until today. Providing a story that can be used to motivate and inspire workers is where mythology really shines for businesses. Organizations can benefit from the power of myth by developing a common set of values and beliefs […]
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Governments and policymakers must adapt their methods to a world that is always evolving. In recent years, waves of human consciousness have caused a change in the way governments and policymakers think and act. This shift is being fueled by several developments, including technological progress, societal shifts, and a heightened consciousness of international concerns. The growth of the “green” movement illustrates this shift in perspective. The number of people worried about global warming and […]
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Take a stand! Let the world know what you align with, believe in, and stand for! Be bold! These are the mantras that keep The Cultured Scholar Strategic Communications going. We are committed to going to the places no one wants to go, saying the things no one wants to say, and delivering the message in a way that is compelling, strong, and based on facts and strategic analysis. So, where do we […]
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Organizational communication is proving to be more difficult than many pros may assume. For example, the Disinformation Governance Board from the Department of Homeland Security ended before it started due to a gross miscommunication of intent, strategy, and carefully curated leadership. An unfortunate trend in communications-driven industries is that most professionals lack the inability to communicate clearly, concisely, and effectively. My tenure in the communications world has taught me the value of understanding one’s […]
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